What To Do When Selling Benefits Doesn’t Work #BBSradio
You Gave Them Everything For a Good Ride
Now You Can’t Get Them on the Bike
Tune In Monday June 4th 12pm ET
Breakthrough Business Strategies Radio
Mobile Listeners 646-200-3742
You Made Your Case It’s a No Brainer
They Still Won’t Buy – Now What?
It’s not merely frustrating—it’s maddening!
You’ve made your case. You’ve pointed out the many benefits of your product or service. It’s a no-brainer. And the prospect STILL won’t buy! Why??? And more importantly, what can you do about it?
Don Cooper, The Sales Heretic™, has dealt with this challenge and coached countless people on dealing with it. And now he’ll share with you exactly what’s going on and how you can change tactics to make the sale!
In this illuminating interview, Don will discuss:
· The common presentation mistake most salespeople and professionals make
· How too many sales “experts” have misled you about sales presentations
· Why benefits aren’t always enough to move people to action
· How continually pushing benefits can actually COST you the sale
· The two types of buyers and how to distinguish between them
· How to move a buyer to action when benefits don’t do the trick
· And much more!
What do you do when you have followed all the rules, asked all the right questions?
Bring Your Questions
Tweet with us via #BBSradio LIVE
Tune In Monday June 4th 12pm ET
Breakthrough Business Strategies Radio
Mobile Listeners 646-200-3742
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Michele Price Social Mindset Strategist
Michele Price Communication Strategist
Michele Price Social Mindset Strategist
Follow, connect & communicate with Michele Price:
Don Cooper The Sales Heretic-Breakthrough Business Strategies radio
The Sales Heretic ™ – Don Cooper
Don Cooper The Sales Heretic-Breakthrough Business Strategies radio
Follow, Connect, and Communicate here:
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Speakchat
Monday June 4th 9pm ET
Our Purpose:
Creating a community of individuals and companies who revolve around the professional speaking industry.
You are welcome if you are a speaker, event planner, speaker bureau, publishers, conferences, vendors of the industry i.e. video, sound, product productions…the list is rather long which is what will make this an exciting chat.
Our goal is to have weekly topics that share and expand all of our knowledge, connections and of course businesses.
When:
Mon 9pm ET
Topics requested for in 2012:
- Story telling skills
- Platform speaking skills
- Marketing materials
- How to use social media effectively for speakers
- How to book more business
What will you tweet using hashtag #Speakchat and ask us to include here?
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You can also find great resources, as well as hear and absorb FREE consulting and coaching each week on Breakthrough Business Strategiesradio, Mon 12pm ET. Discussing topics, Digital Media, Sales, Marketing,Productivity, Success thinking, Tools-digital and offline, the things you need to know and use to be successful & profitable in business today.
Michele Price is a high energy, straight talking speaker, radio host and media/publicity/marketing strategist for small business/authors/speakers. As the voice of Breakthrough Business Strategies radio, Michele created a communication hub for businesses globally. She is the founder of #Speakchat a social media chat for the speaker/author community. Hire Michele to speak to your organization on where and why online communications drives your business recognition, as well as sales in your business today.
Photo Attribution http://www.flickr.com/photos/davidclow/2343402661/sizes/m/in/photostream/
http://www.flickr.com/photos/85941395@N00/1464859888/sizes/m/in/photostream/
